In the world of customer relationship management (CRM) software, two big names stand out: Salesforce and Apptivo. Both platforms offer comprehensive CRM solutions for businesses of all sizes, with a wide range of features and integrations. So, which one is the best fit for your business?

Salesforce

Salesforce is a comprehensive CRM platform that offers a wide range of features and integrations. It's a great fit for businesses of all sizes, from small businesses to enterprise companies. Salesforce has a long list of features, including:

• Contact management
• Lead management
• Account management
• Opportunity management
• Quote management
• Product management
• Campaign management
• Case management
• Contract management
• Document management
• Workflow automation
• SalesforceIQ Inbox
• SalesforceIQ CRM
• SalesforceIQ Calendar
• Chatter
• Wave Analytics
• Einstein Analytics
• Lightning
• App Cloud
• Integrations
• Security
• Pricing

Salesforce also offers a wide range of integrations, including:

• Salesforce for Outlook
• Salesforce for Office
• Salesforce for Gmail
• Salesforce for Thunderbird
• Salesforce for iPhone and iPad
• Salesforce for Android
• Salesforce1 for Windows
• Salesforce1 for Mac
• Chatter Connect for SharePoint
• Chatter Connect for Box
• Chatter Connect for Jive
• Chatter Connect for Yammer
• Chatter Connect for Twitter
• Chatter Connect for Facebook
• Chatter Connect for LinkedIn
• Chatter Connect for Google+
• App Cloud Connect
• Heroku Connect
• SalesforceIQ Connect
• Einstein Platform Services
• Lightning Connect
• External Objects
• Pardot Connect
• Desk.com Connect
• Marketing Cloud Connect
• Service Cloud Connect
• Data.com Connect
• Apttus Connect
• Docusign for Salesforce
• Google Apps for Work
• Microsoft Dynamics CRM
• NetSuite
• SAP
• Oracle
• Sage
• QuickBooks
• Xero
• Zendesk
• Slack
• Zapier
• IFTTT
• Cloudingo
• Cirrus Insight
• Dataloader.io
• Datapillar
• Jitterbit Data Loader
• Informatica Cloud Data Integration
• Pentaho Data Integration
• Talend Cloud Data Integration
• MuleSoft Anypoint Platform
• Boomi AtomSphere
• Integromat
• Zapier
• IFTTT
• Cloudingo
• Cirrus Insight
• Dataloader.io
• Datapillar
• Jitterbit Data Loader
• Informatica Cloud Data Integration
• Pentaho Data Integration
• Talend Cloud Data Integration
• MuleSoft Anypoint Platform
• Boomi AtomSphere
• Integromat

Salesforce has a long list of features, including:

• Contact management
• Lead management
• Account management
• Opportunity management
• Quote management
• Product management
• Campaign management
• Case management
• Contract management
• Document management
• Workflow automation
• SalesforceIQ Inbox
• SalesforceIQ CRM
• SalesforceIQ Calendar
• Chatter
• Wave Analytics
• Einstein Analytics
• Lightning
• App Cloud
• Integrations
• Security
• Pricing

Salesforce also offers a wide range of integrations, including:

• Salesforce for Outlook
• Salesforce for Office
• Salesforce for Gmail
• Salesforce for Thunderbird
• Salesforce for iPhone and iPad
• Salesforce for Android
• Salesforce1 for Windows
• Salesforce1 for Mac
• Chatter Connect for SharePoint
• Chatter Connect for Box
• Chatter Connect for Jive
• Chatter Connect for Yammer
• Chatter Connect for Twitter
• Chatter Connect for Facebook
• Chatter Connect for LinkedIn
• Chatter Connect for Google+
• App Cloud Connect
• Heroku Connect
• SalesforceIQ Connect
• Einstein Platform Services
• Lightning Connect
• External Objects
• Pardot Connect
• Desk.com Connect
• Marketing Cloud Connect
• Service Cloud Connect
• Data.com Connect
• Apttus Connect
• Docusign for Salesforce
• Google Apps for Work
• Microsoft Dynamics CRM
• NetSuite
• SAP
• Oracle
• Sage
• QuickBooks
• Xero
• Zendesk
• Slack
• Zapier
• IFTTT
• Cloudingo
• Cirrus Insight
• Dataloader.io
• Datapillar
• Jitterbit Data Loader
• Informatica Cloud Data Integration
• Pentaho Data Integration
• Talend Cloud Data Integration
• MuleSoft Anypoint Platform
• Boomi AtomSphere
• Integromat

Integrations are a key part of the Salesforce platform, and the company has made it easy to connect Salesforce to a wide range of other software platforms. There are three main ways to connect Salesforce to other software:

1. Salesforce Connectors: Salesforce offers a number of pre-built connectors that make it easy to connect Salesforce to other software platforms. These connectors are available for a wide range of software platforms, including:

Salesforce for Outlook: This connector allows you to sync your Salesforce contacts, leads, and opportunities with your Outlook contacts and calendar. It also allows you to create and update Salesforce records from within Outlook.

Salesforce for Office: This connector allows you to sync your Salesforce contacts, leads, and opportunities with your Microsoft Office applications. It also allows you to create and update Salesforce records from within Microsoft Office applications.

Salesforce for Gmail:: This connector allows you to sync your Salesforce contacts, leads, and opportunities with your Gmail contacts and calendar. It also allows you to create and update Salesforce records from within Gmail.

Salesforce for Thunderbird:: This connector allows you to sync your Salesforce contacts, leads, and opportunities with your Thunderbird contacts and calendar. It also allows you to create and update Salesforce records from within Thunderbird.

Salesforce for iPhone and iPad:: This connector allows you to sync your Salesforce contacts, leads, and opportunities with your iPhone and iPad contacts and calendar. It also allows you to create and update Salesforce records from your iPhone and iPad.

Salesforce for Android:: This connector allows you to sync your Salesforce contacts, leads, and opportunities with your Android contacts and calendar. It also allows you to create and update Salesforce records from your Android device.

Salesforce1 for Windows:: This connector allows you to sync your Salesforce contacts, leads, and opportunities with your Windows contacts and calendar. It also allows you to create and update Salesforce records from your Windows device.

Salesforce1 for Mac:: This connector allows you to sync your Salesforce contacts, leads, and opportunities with your Mac contacts and calendar. It also allows you to create and update Salesforce records from your Mac.

Chatter Connect for SharePoint:: This connector allows you to sync your Salesforce contacts, leads, and opportunities with your SharePoint contacts and calendar. It also allows you to create and update Salesforce records from your SharePoint site.

Chatter Connect for Box:: This connector allows you to sync your Salesforce contacts, leads, and opportunities with your Box contacts and calendar. It also allows you to create and update Salesforce records from your Box account.

Chatter Connect for Jive:: This connector allows you to sync your Salesforce contacts, leads, and opportunities with your Jive contacts and calendar. It also allows you to create and update Salesforce records from your Jive account.

Chatter Connect for Yammer:: This connector allows you to sync your Salesforce contacts, leads, and opportunities with your Yammer contacts and calendar. It also allows you to create and update Salesforce records from your Yammer account.

Chatter Connect for Twitter:: This connector allows you to sync your Salesforce contacts, leads, and opportunities with your Twitter contacts and calendar. It also allows you to create and update Salesforce records from your Twitter account.

Chatter Connect for Facebook:: This connector allows you to sync your Salesforce contacts, leads, and opportunities with your Facebook contacts and calendar. It also allows you to create and update Salesforce records from your Facebook account.