The CRM industry is booming. The global CRM software market is expected to reach $80 billion by 2025, up from $36.5 billion in 2019, according to a report by Grand View Research. As the market continues to grow, so does the competition. Two of the most popular CRM software programs are SugarCRM and Apptivo.

What is SugarCRM?

SugarCRM is a customer relationship management (CRM) software solution for businesses of all sizes. The program offers a suite of tools to help businesses manage sales, marketing, customer service, and operations. SugarCRM also offers a platform for developers to create custom applications.

SugarCRM Features

SugarCRM offers a wide range of features to help businesses manage their customer relationships. Some of the most popular features include:

• Sales force automation
• Marketing automation
• Customer service management
• Document management
• Project management
• Reporting and analytics

What is Apptivo?

Apptivo is a cloud-based CRM software solution for small and medium-sized businesses. The program offers a suite of tools to help businesses manage sales, marketing, customer service, and operations. Apptivo also offers a platform for developers to create custom applications.

Apptivo Features

Apptivo offers a wide range of features to help businesses manage their customer relationships. Some of the most popular features include:

• Sales force automation
• Marketing automation
• Customer service management
• Document management
• Project management
• Reporting and analytics

SugarCRM vs Apptivo: Which is better?

When it comes to choosing a CRM software solution for your business, it can be difficult to decide which one is the best fit. Both SugarCRM and Apptivo offer a wide range of features to help businesses manage their customer relationships. So, which one is better?

Pricing

One of the biggest differences between SugarCRM and Apptivo is pricing. SugarCRM offers a subscription-based pricing model, with three different plans to choose from. Apptivo offers a freemium pricing model, with a free plan and three paid plans.

Ease of Use

Another big difference between SugarCRM and Apptivo is ease of use. SugarCRM is a bit more complex and can be difficult to use for businesses that are not tech-savvy. Apptivo is much easier to use and is more user-friendly.

Customer Support

When it comes to customer support, SugarCRM and Apptivo offer different options. SugarCRM offers email and phone support, as well as a knowledge base and community forum. Apptivo offers email, phone, and live chat support, as well as a knowledge base and community forum.

SugarCRM vs Apptivo: The Bottom Line

Both SugarCRM and Apptivo offer a wide range of features to help businesses manage their customer relationships. However, there are some key differences between the two programs. SugarCRM is more expensive and difficult to use, while Apptivo is more affordable and easier to use. When it comes to customer support, SugarCRM and Apptivo offer different options. SugarCRM offers email and phone support, as well as a knowledge base and community forum. Apptivo offers email, phone, and live chat support, as well as a knowledge base and community forum.